experienced builders – central Texas
read the full case study
– Website/ copy
Madison Construction’s Mike Jones approached Fidelis about photography, but it was clear they needed a bit more in addition to project images. They needed web content to boost awareness and inform potential clients about what Madison can bring to the table.
Madison Construct is one of the most trusted builders in the Brazos Valley. They have a twenty year track record of excellence. They are the leading firm and define what it means to be “experienced construction managers.” We had to show how easy it is to work with Mike at Madison and what they’re accomplishing. Content had to be up to date.
We took photography at various stages of construction completion. We interviewed Mike and drilled down to find out what makes Madison different in this market. We pinpointed his ideal clients and built copy work to speak to them. It helped their website rank.
Concept / Process:
We presented Madison as the trusted authority in the market. We showed him to be honest and transparent with budgeting and timelines. His web copy informed potential clients so they could discern wether Madison was the the firm that could meet their needs.